What FRANdata Thinks

For a long time, universities and their business schools had been indifferent towards franchising. It wasn’t an oversight that accounted for franchising never being taught in business schools. Business schools have just never seen the point: All its elements, they say — marketing, logistics, management — are taught in other classes. It had long been […]

Forbes commissioned FRANdata yet again to analyze the over 3200 franchise brands in the United States. We measured them according to 5 main criteria which Forbes deemed important for prospective franchise investors to measure–  system sustainability, system demand, value for investment, franchisor support, and franchisor stability. The value for investment score is comprised of various […]

On Multi-Unit & Brand Franchisees: According to a FRANdata analysis, more than 50% of all franchisees in the U.S. are now multi-unit operators. The attractiveness of single-unit owner-operator model may finally be waning, as an increasing number of emerging brand franchisors are increasingly preferring to deal predominantly or even exclusively with multi-unit franchisees, in turn […]

Is it a newer standard, or just an old one getting more attention? According to a FRANdata analysis, more than 50% of all franchisees in the U.S. are now multi-unit operators. The attractiveness of single-unit owner-operator model may finally be waning, as an increasing number of emerging brand franchisors are increasingly preferring to deal predominantly […]

All the statistics point to continuing expansion For the past decade or more, you have heard me say that the majority of franchised units in the U.S. are owned by multi-unit operators. With more than 450,000 franchised units in the country, multi-unit operators control about 54 percent of those units. That’s impressive, and the percentage […]

 

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